AI Model Earns $11K Monthly: Agency Ditches Ego-Driven Influencers

AI Model Earns $11K Monthly

In a groundbreaking move, a prominent modeling agency in Spain proudly introduces the nation’s first-ever AI influencer, poised to rake in a monthly income of up to 10,000 euros, or about $11,000.

Euronews recently brought this news to light through an interview with Rubeñ Cruz, the visionary founder of Barcelona-based modeling agency The Clueless, the brains behind the creation of this unique influencer. The AI-generated persona, christened Aitana López, sports distinctive pink hair and boasts an impressive Instagram following of 124,000 avid fans.

According to Cruz’s insights shared with Euronews, the decision to bring López to life stemmed from challenges faced when dealing with real models and influencers. Cruz noted, “We started analyzing how we were working and realized that many projects were being put on hold or canceled due to problems beyond our control. Often it was the fault of the influencer or model and not due to design issues.”

The driving force behind crafting an AI influencer was the agency’s desire to streamline operations and reduce dependence on individuals with various personal quirks. Cruz emphasized, “We did it so that we could make a better living and not be dependent on other people who have egos, who have manias, or who just want to make a lot of money by posing.”

López’s Instagram account showcases a curated collection of 56 photos, including some risqué images on Fanvue, a subscription-based platform similar to OnlyFans. The agency employed Photoshop to meticulously craft these images. Cruz underscored that López was designed with a distinct “personality” based on societal preferences.

Painted as a “strong and determined woman” and a “passionate Scorpio” with interests ranging from video games to fitness, López’s details are elaborated on in a post on the agency’s website.

Financially, the AI influencer is not lagging behind. López pulls in earnings through advertisements, fetching just over 1,000 euros per advert and boasting a monthly income ranging from 3,000 to 10,000 euros. This development aligns with the rising trend of AI models finding success on social media and adult content platforms, as observed by Business Insider’s Marta Biino. Notable examples include Emily Pellegrini, an AI influencer with over 100,000 Instagram followers, also establishing a presence on Fanvue.

Fanvue’s CEO, Will Monange, confidently predicts that AI-generated characters will soon become as ubiquitous as human creators. The evolution of AI influencers appears to be a significant stride into the future of the modeling industry, bridging the gap between technology and creativity.